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61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Generally 2 out of 3 businesses have great and outstanding ratings. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Because They Want To Purchase A Product Or A Service And Want To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Websites.
Review websites are locations that customers go to get the truth about a item, business or service . Users come due to the fact that they have currently formed a buying decision. The bulk of them (89%) buy within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can also affect our buying decisions.
According to social media reviews statistics, Facebook affects over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics reveal that 4 out of five users are more likely to trust a local business.
Source: RevLocal
86 Percent Of Consumers Would Think About Composing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the money they invest at your business. They will be prepared to share it if you give them a good experience.
Source: Brightlocal
53% Of Americans Consider Product Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's buyers are wary and want the best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the buying decision.
Source: Statista
American Buyers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on different elements of the shopping experience when individuals check out reviews. However according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American clients.
Source: Statista
53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews
Online review stats clarify that 63% of client reviews stay without a reply. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
70 Percent Of Customers Choose To Discover A Business By Means Of Articles And Reviews, Instead Of Ads
Ads are all well and good, but it's worth trying a different approach as well. Reviews are by far the very best way to discover the truth about a service or product.
Source: Statuslabs
63.6% Of Consumers Go To Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review stats reveal the basic popularity of a website can only presume when it pertains to trust.
Source: Review Trackers
If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Use A Business
This stat is one of numerous that show the importance of online rankings. Now that news of consumer complete satisfaction travels this fast, keeping your clients happy is more crucial than ever.
57% of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for companies with an ideal five star ranking.
Source: Brightlocal
Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people devote more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
91% Of Millennials Turn To Online Reviews As Much As Friends And Family
Online review statistics put clients' reviews as the most reliable source of recommendations. Online reviews generally carry the very same weight as suggestions from friends and family.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business
The star score is the first thing customers see. Still, users take notice of other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show people prefer to comment if they had a positive experience, instead of a negative or average one.
Source: Brightlocal
Reviews Posted On Twitter Can Help Boost Revenues By 6.46 Percent
Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
83 Percent Of Clients Do Not Rely On Advertising
The traditional channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust ads pick to take notice of clients' suggestions online.
Source: Statuslabs
Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone