53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of Online Shopping.

Today's buyers are wary and want the best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the buying decision.

Source: Statista

US Buyers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews

When people read reviews, they focus on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of US clients.

Source: Statista

A Solitary Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated content can do miracles in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44 percent increase.

Source: RevLocal

53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review statistics reveal that 63% of consumer reviews go on without a response. That's too bad, because those businesses are losing consumers that way.

Source: Review Trackers

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new car and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read reviews.

With the help of other customers, you quickly decide on one that works for you. That's how positive reviews transform consumers into clients.

Source: Consumer Affairs

Google Accounts For 57.5% Of All Reviews All Over The World

Google is in the lead here, followed by Facebook as a distant second.

These the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers

24% of US shoppers consider reviews as 'extremely influential'.

To show the importance of online reviews and scores, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same customers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

Unfavorable Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people spend more than 5 times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

Reviews Shared On Twitter Can Help Grow Sales By 6.46%

Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

Over Half Of Shoppers Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are reportedly the more vocal ones.

Source: Statista

61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Generally 2 out of 3 companies have outstanding and awesome ratings. Only 5% of businesses have a score below three stars.

Source: Brightlocal

89% Of Consumers Browse A Companies Feedback To Reviews

Not only do a lot of consumers read the review replies, 30% of them highly value them. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

83% Of All Young Customers Were Invited To Submit A Review Recently

Of those invited, 80% of customers did leave a review. In general, businesses have actually asked 66% of all clients to submit a review on their company.

Source: Brightlocal

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Also

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. Customers anticipate to see some negative reviews.

Source: Capterra

When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element

Statistics reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista