Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a new automobile and there are several models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly decide on one that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

90 Percent Of Clients Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone

60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced significantly by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and rating data show people value the viewpoint of peers more than any other material.

Source: Collective Bias

70% Of Customers Prefer To Discover A Business Via Reviews And Short Articles, Instead Of Ads

Ads are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the very best way to discover the truth about a product or service.

Source: Statuslabs

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can likewise influence our purchasing decisions.

According to social media reviews statistics, Facebook affects over half of users' purchase decisions.

If it has favorable reviews, Facebook reviews stats expose that four out of 5 users are likely to rely on a local business.

Source: RevLocal

49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read customer reviews, concur that it increases their buying confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star rating is the first thing consumers see. Still, users focus on other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

If They Were Asked, 77% Of Clients Would Probably Post A Review

More than a 35% would submit a review to notify others about their consumer experience and 24% would most likely direct their review to the company itself.

Over a 26% would want to give a review to help other individuals with their decision making process.

Source: Podium

USA Buyers View "Product Performance" To Be The Most Valuable Detail In Product Reviews

When people read reviews, they focus on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of USA customers.

Source: Statista

One-half Of All Millennial's "Always" Read Online Reviews For Companies

Younger people understand the value of being informed. User-generated content has an indisputable effect on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

30% Of Customers Feel Positive About A Company Which Answers Online Reviews

Staying connected with your customers creates trust. Even something like reacting to their reviews and comments can make them feel appreciated.

As you might anticipate, clients who feel this way are more willing to spend more money with a business.

Source: Statuslabs

Reviews Shared On Twitter Can Boost Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, individuals spend more than 5 times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they check out reviews 'always' or 'extremely often'.

Source: Trust You

88% Of Executives Consider Reputation Risk As A Leading Business Problem

Reputation management stats indicate a business's reputation doesn't impact just the consumers. Prospective team members also take a look at ratings and take a look at reviews.

Source: Deloitte

53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista