When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor

Stats reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out client reviews, concur that it increases their purchasing confidence.

Companies utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

83% Of All Young Buyers Were Invited To Leave A Review Recently

Of those invited, 80% of consumers did leave a review. Overall, companies have asked 66% of all clients to leave a review on their business.

Source: Brightlocal

73 Percent Of Customers Believe Written Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear people aren't pleased with ratings alone.

Customer reviews make the statistics appear more genuine which is what the potential customers are trying to find. Practically a third of customers state written reviews are the only function that makes them believe the sites' reviews are relevant and beneficial.

Source: Fan and Fuel

98% Of Yelp's Visitors Bought From A Business They Found On The Site

Typically, 142 million customers check out Yelp on a monthly basis. If you haven't claimed your free Yelp business page, this is as excellent a time as any.

Source: RevLocal

If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Use An Organisation

This stat is one of lots of that illustrate the importance of online scores. Now that news of customer complete satisfaction travels this quick, keeping your clients delighted is more important than ever.

57% of customers have searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11% looked only for services with a perfect five star ranking.

Source: Brightlocal

Online Product Reviews About An Item Can Raise Its Conversion Rate By A Whopping 270%

User review stats reveal the purchase likelihood for a product with 5 reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how attractive your marketing is, you still need customer reviews. There is no way around it. Customers are still going to hear you out, however they rely on other people more.

Source: My Testimonial Engine

Google Accounts For 57.5 Percent Of All Reviews Throughout The World

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Software Application Reviews Impact Over 98 Percent Of All Buyers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. Customers anticipate to see some negative reviews.

Source: Capterra

70 Percent Of Consumers Choose To Find Out About A Business Via Reviews And Short Articles, Rather Than Ads

Advertisements are all well and good, but it deserves attempting a different approach as well. Reviews are by far the best way to discover the truth about a service or product.

Source: Statuslabs

Most Best Selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower score really helps your overall score.

According to client rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center