73% Of Consumers Think Customer Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the stats appear more genuine which is what the would-be consumers are trying to find. Nearly a 3rd of customers say written reviews are the only feature that makes them believe the sites' reviews are pertinent and useful.

Source: Fan and Fuel

15 Percent Of Customers Don't Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15 percent of possible consumers will not even consider doing business with a company they can't discover opinions about.

Source: Statuslabs

Many Best-selling Products Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics show the general appeal of a site can only go so far.

Source: Review Trackers

Just 6% Of Customers Don't Trust Consumer Reviews At All

According to customer review data, a whopping 19% of consumers constantly rely on online reviews and never a make a purchase without reading reviews initially.

Source: Statista

United States Consumers Regard "Product Performance" To Be The Most Valuable Detail In Product Reviews

When individuals check out reviews, they focus on different elements of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American customers.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star rating is the first thing customers see. Still, users take note of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of US customers.

Source: Statista

Google Accounts For 57.5% Of All Reviews World-wide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews

Staying connected with your consumers develops trust. Even something as basic as responding to their reviews and remarks can make them feel appreciated.

As you may expect, clients who feel this way are more willing to spend more money with a company.

Source: Statuslabs

77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how good your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

83% Of All Young Buyers Were Invited To Submit A Review Recently

Of those asked, 80% of customers did give a review. In general, companies have actually asked 66% of all customers to give a review on their business.

Source: Brightlocal

70% Of Customers Prefer To Discover A Business Via Posts And Reviews, Rather Than Ads

Advertisements are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the best way to discover the truth about a service or product.

Source: Statuslabs

A Solitary Business Review Can Raise Its Conversions By 10 Percent

Online review statistics reveal user-generated material can do wonders in terms of conversions.

A single review can have an enormous influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% boost.

Source: RevLocal

The Average Review Word Count Has Become 65% Much Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet from twitter.

Source: Review Trackers