Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can also affect our buying preferences.

According to social reviews data, Facebook affects the majority of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics expose that four out of five users are most likely to trust a local business.

Source: RevLocal

64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out client reviews, agree that it increases their buying confidence.

Organizations use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business

Considering that the vast bulk of consumers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star ranking is the first thing consumers see. Still, users take note of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

The Majority Of People Aged 25-34 Wrote Reviews

According to Statista, the younger generations are plainly the more opinionated ones.

Source: Statista

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Use A Service

This stat is among many that illustrate the importance of online rankings. Now that news of customer satisfaction travels this quick, keeping your clients pleased is more important than ever.

57 percent of consumers have searched for business with more than four stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11 percent looked just for companies with a perfect five star rating.

Source: Brightlocal

Most Best-selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to consumer rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

The Average Review Length Has Actually Become 65% Shorter Since 2010

Recently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

United States Buyers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews

They focus on various elements of the shopping experience when people read reviews. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of US customers.

Source: Statista

If A Business Handles Problems Quickly And Effectively, 95% Of Unsatisfied Customers Will Go Back To A Company

Customers do not anticipate you to be perfect. When things go wrong, they do anticipate you to take care of things. If there is absolutely nothing else a business can do to fix an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

89% Of Clients Read A Businesses Feedback To Reviews

Not only do many consumers read the review replies, 30% of them highly value them. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you want to buy a new vehicle and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews transform consumers into customers.

Source: Consumer Affairs

70% Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people check out many more reviews to get a clear view of how the business is in fact doing. Do not depend upon that fact alone.

Source: Brightlocal

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all individuals in need of an expert service turn to online reviews.

According to online reviews data, 59% used online reviews to pick a lawyer or a physician.

Young people (age 18-35) are a lot more inclined to employ an expert based upon online reviews. Just 19% of millennials will consider hiring an attorney without any.

Source: Thomson Reuters