Unfavorable Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, individuals spend more than five times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

More Than Half Of Customers Will Not Utilize A Service If It Has Less Than A 4 Star Score

This stat is among many that highlight the importance of online scores. Now that news of customer complete satisfaction travels this fast, keeping your clients pleased is more crucial than ever.

57% of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11% looked just for companies with a best five star score.

Source: Brightlocal

86% Of Consumers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they invest at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

53% Of Consumers Expect Companies To Answer Back Within A Week To Unfavorable Reviews

Online review stats prove that 63% of customer reviews stay without a reaction. That's too bad, due to the fact that those companies are losing consumers that way.

Source: Review Trackers

91% Of Millennials Trust Online Reviews As Much As Loved Ones

Online review stats place consumers' reviews as the most credible source of suggestions. Online reviews typically bring the very same weight as suggestions from loved ones.

Source: Brightlocal

95% Of Unsatisfied Customers Will Return To A Business If A Company Makes An Effort To Solve Problems Quickly And Efficiently

Customers don't anticipate you to be perfect. They do anticipate you to deal with things when they go wrong. If there is nothing else a business can do to fix a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Stats reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

A Lot Of Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to customer rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the massive impact user ratings have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are basically ads.

Source: Martech Zone

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics show the basic appeal of a website can only go so far.

Source: Review Trackers