61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars

Generally two thirds of companies have exceptional and good rankings. Only 5% of businesses have a rating below three stars.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70 Percent Of Consumers Prefer To Find Out About A Business Via Reviews And Posts, Instead Of Advertisements

Ads are all well and good, but it deserves attempting a different approach also. Reviews are by far the very best method to find the truth about a product or service.

Source: Statuslabs

Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually use them.

Although we now understand why client reviews are so powerful, most businesses apparently don't.

Source: LsaInsider

The Average Review Word Count Has Become 65% Shorter Since 2010

Nowadays reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

Over Half Of Consumers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are plainly the more vocal ones.

Source: Statista

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

15 Percent Of Customers Don't Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15 percent of potential clients won't even think about working with a business they can't discover opinions about.

Source: Statuslabs

90% Of Individuals Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your site.

Source: Martech Zone

74% Of Local Businesses Have At Least 1 Google Review

One review is far from enough to improve your site's SERP ranking.

Looking at online rankings data, we discovered that a business requires to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Reviews Shared On Twitter Can Increase Online Sales By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

86% Of Customers Would Think About Writing A Review For A Business

Your customers are your most important resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you provide them a good experience.

Source: Brightlocal

64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their buying confidence.

Businesses use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista