67% Of Consumers Say Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When consumers have to select a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat clients honorably usually succeed, review sites help make sure of that.

Source: Statuslabs

83% Of All Younger Buyers Were Asked To Give A Review Recently

Of those asked, 80% of consumers did leave a review. Overall, businesses have asked 66% of all clients to post a review on their business.

Source: Brightlocal

One-half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated material has an indisputable effect on customers.

They will recognize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Reviews Published On Twitter Can Boost Sales By 6.46 Percent

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

63.6% Of Consumers Go To Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

These online review statistics reveal the basic appeal of a site can only go so far when it concerns trust.

Source: Review Trackers

53% Of Customers Expect Businesses To Reply Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of customer reviews remain without a reply. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, people spend more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

89% Of Shoppers Like To Read Reviews On Their Smart Devices

Be it via an app or a mobile internet browser, consumers prefer to read reviews on their phones.

Source: Statista

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, producers' descriptions are basically ads.

Source: Martech Zone

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Stats reveal that reviews were more beneficial than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

74 Percent Of Local Companies Have At Least One Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online rankings statistics, we discovered that a company needs to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal

Only 6 Percent Of Customers Don't Rely On Consumer Reviews At All

According to client review data, a massive 19% of customers always rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management stats show a company's reputation does not impact just the customers. Prospective team members also take a look at scores and read reviews.

Source: Deloitte