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74% Of Local Companies Have At Least One Google Review
One review is far from adequate to enhance your website's SERP ranking.
Looking at online scores data, we found out that a business needs to have at least 40 reviews before clients "Award" it with a star.
Source: Brightlocal
63.6% Of Consumers Visit Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
These online review statistics show the basic popularity of a website can only presume when it pertains to trust.
Source: Review Trackers
88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics
Data reveal that reviews were more successful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Consumers expect to see some negative reviews.
Source: Capterra
73 Percent Of Consumers Believe Customer Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear individuals aren't satisfied with scores alone.
Customer reviews make the statistics appear more genuine which is what the potential consumers are trying to find. Nearly a 3rd of consumers state written reviews are the only feature that makes them believe the sites' reviews are beneficial and pertinent.
Source: Fan and Fuel
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Use A Service
This stat is among many that illustrate the significance of online scores. Now that news of customer complete satisfaction travels this fast, keeping your customers delighted is more crucial than ever.
57 percent of customers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.
Additionally, 11% looked just for businesses with a perfect five star score.
Source: Brightlocal
70% Of Customers Prefer To Find Out About A Business Via Reviews And Articles, Instead Of Ads
Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are without a doubt the best method to discover the truth about a product or service.
Source: Statuslabs
15% Of Consumers Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of possible clients won't even consider doing business with a company they can't discover opinions about.
Source: Statuslabs
53% Of Consumers Expect Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics show that 63% of customer reviews go on without a reaction. That's regrettable, since those companies are losing customers that way.
Source: Review Trackers
86% Of Consumers Would Consider Composing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. They will be ready to share it if you give them a great experience.
Source: Brightlocal
Online Product Reviews About A Product Can Improve Its Conversion Rate By An Unprecedented 270%
User review statistics show the purchase likelihood for an item with 5 reviews is 270% higher than the exact same product without reviews.
Source: Spiegel Research Center
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out customer reviews, agree that it increases their buying confidence.
Companies use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista