88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management stats suggest a company's reputation doesn't affect simply the consumers. Prospective team members also look at rankings and read reviews.

Source: Deloitte

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

61% Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Overall 2 out of 3 companies have excellent and exceptional scores. Only 5% of companies have a score listed below 3 stars.

Source: Brightlocal

67% Of Customers Claim Reviews Are A "Very Important" Factor When Selecting A Service Provider

When clients have to select a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport

49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of customers, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of businesses in fact make use of them.

Although we now understand why consumer reviews are so effective, a lot of businesses obviously don't.

Source: LsaInsider

91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review stats position clients' reviews as the most reliable source of recommendations. Online reviews generally carry the very same weight as suggestions from loved ones.

Source: Brightlocal

83% Of All Younger Clients Were Asked To Give A Review Recently

Of those invited, 80% of clients did leave a review. In general, companies have actually asked 66% of all customers to give a review on their company.

Source: Brightlocal

Software Application Reviews Impact Over 98% Of All Purchasers

18% of software application buyers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

74 Percent Of Local Businesses Have At A Minimum, One Google Review

One review is far from enough to enhance your site's SERP ranking.

Looking at online ratings data, we found out that a company requires to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

83% Of Consumers Do Not Trust Advertising

The conventional channels to reach clients aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to take note of clients' recommendations online.

Source: Statuslabs

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

95% Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

90 Percent Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

Consider asking your visitors to write one if you don't have reviews on your site.

Source: Martech Zone