Half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals understand the worth of being informed. User-generated content has an indisputable influence on customers.

If businesses think of the power of customer reviews over millennials, they will realize what they've been losing out on. Older individuals are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

Over Half Of Consumers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are reportedly the more opinionated ones.

Source: Statista

90% Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

Because They Want To Purchase An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82% Of Consumers Go To Review Websites.

Review websites are places that people go to get the facts about a service, product or business. Because they have already formed a buying decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

Most Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to consumer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

89% Of Clients Browse A Companies Feedback To Reviews

Not only do most clients check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

61 Percent Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Generally two-thirds of companies have good and awesome ratings. Only 5% of companies have a ranking below 3 stars.

Source: Brightlocal

74% Of Regional Companies Have At Least One Google Review

One review is far from adequate to improve your website's SERP ranking.

Looking at online ratings stats, we found out that a business requires to have at least 40 reviews before users "Award" it with a star.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the significance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same clients are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

Just 6 Percent Of Customers Do Not Rely On Client Reviews At All

According to client review stats, a whopping 19 percent of customers always trust online reviews and never ever a purchase without reading reviews first.

Source: Statista

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Data reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

Positive Reviews Encourage 68% Of Consumers To Use Local Businesses

Considering that the huge bulk of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

67% Of Consumers Claim That Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

When clients have to choose a service provider, reviews have a huge influence on their decision.

Source: DemandGenReport

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star rating is the first thing customers see. Still, users take note of other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

77% Of Customers Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs