63.6% Of Customers Visit Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the basic popularity of a site can just go so far.

Source: Review Trackers

Most Best-selling Items Have An Average Score Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. In some cases a lower rating in fact helps your overall rating.

According to consumer rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

61% Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two-thirds of companies have great and outstanding ratings. Only 5% of businesses have a rating listed below 3 stars.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

98% Of Yelp's Site Visitors Bought From A Business They Found On The Website

Typically, 142 million customers check out Yelp every month. If you have not claimed your free Yelp business page, this is as good a time as any.

Source: RevLocal

89% Of Shoppers Want To Read Reviews On Their Mobile Phones

Be it via an app or a mobile browser, people prefer to read reviews on their cell phones.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star score is the first thing consumers see. Still, users take notice of other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

The Majority Of Customers Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are seemingly the more opinionated ones.

Source: Statista

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the maker states. The reason, makers' descriptions are basically ads.

Source: Martech Zone

90% Of Individuals Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they realize the massive impact user rankings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Reviews Posted On Twitter Can Increase Online Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

77% Of Clients Would Undoubtedly Submit A Review If They Were Asked

More than a 35% would submit a review to notify others about their client encounter and 24% would certainly direct their review to the business itself.

Over a 26% would want to leave a review to help other individuals with their decision making process.

Source: Podium

53% Of Customers Expect Businesses To Respond Within A Week To Unfavorable Reviews

Online review statistics reveal that 63% of consumer reviews stay without a reply. That's too bad, since those businesses are losing consumers that way.

Source: Review Trackers

64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read customer reviews, agree that it increases their purchasing confidence.

Companies use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can also affect our purchasing decisions.

According to social media reviews data, Facebook affects the majority of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that four out of five users are likely to rely on a local business.

Source: RevLocal