Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a new car and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other people, you quickly decide on a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

98 Percent Of Yelp's Visitors Bought From A Business They Found On The Site

Generally, 142 million consumers visit Yelp on a monthly basis. If you haven't claimed your complimentary Yelp business page, this is as excellent a time as any.

Source: RevLocal

90% Of Customers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about very first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their buying confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management stats show a company's reputation doesn't affect just the consumers. Potential team members likewise take a look at ratings and take a look at reviews.

Source: Deloitte

15% Of Buyers Don't Trust Businesses With No Online Reviews

No trust implies no interactions. 15 percent of possible consumers will not even consider working with a business they can't discover viewpoints about.

Source: Statuslabs

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how business is actually doing. Don't depend on that fact alone.

Source: Brightlocal

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Stats reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews

Online review stats prove that 63% of customer reviews stay without a reply. That's regrettable, due to the fact that those companies are losing consumers that way.

Source: Review Trackers

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they realize the massive impact user ratings have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'very influential'.

To show the value of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those exact same customers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals understand the worth of being informed. User-generated content has an unassailable impact on consumers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

At the present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers