73 Percent Of Consumers Believe Consumer Reviews Are More Important Than Star And Number Ratings

Online review data make it clear individuals aren't satisfied with scores alone.

Written reviews make the stats appear more genuine which is what the prospective customers are looking for. Almost a 3rd of consumers state written reviews are the only feature that makes them believe the websites' reviews are pertinent and useful.

Source: Fan and Fuel

91% Of Millennials Turn To Online Reviews As Much As Friends And Family

Online review statistics position customers' reviews as the most credible source of suggestions. Online reviews usually bring the same weight as guidance from family and friends.

Source: Brightlocal

70% Of Customers Choose To Find Out About A Business By Means Of Reviews And Articles, Instead Of Advertisements

Advertisements are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the best way to find the truth about a product or service.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews Across The Globe

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a mediocre or negative one.

Source: Brightlocal

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'extremely often'.

Source: Trust You

Online Product Reviews About An Item Can Amplify Its Conversion Rate By An Unprecedented 270 Percent

User review statistics show the purchase possibility for an item with 5 reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

These online review stats reveal the general appeal of a site can only go so far when it concerns trust.

Source: Review Trackers

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management statistics show a business's reputation doesn't affect simply the consumers. Prospective team members also look at scores and read reviews.

Source: Deloitte

Clients Could Invest 31% More With A Business That Has Excellent Reviews

Pay attention to this fact. The more detailed other users explain your services or product, the more money you can charge and customer review statistics show us precisely how much more.

Source: Martech Zone

Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses in fact use them.

Although we now know why consumer reviews are so powerful, many businesses obviously don't.

Source: LsaInsider

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Clients

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the value of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those same customers are also happy to accept slower shipping times for such items.

Source: Turntonetworks

Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is currently the most popular social network which can likewise affect our purchasing preferences.

According to social media reviews stats, Facebook impacts more than half of users' purchase choices.

If it has favorable reviews, Facebook reviews stats expose that four out of 5 users are most likely to trust a local business.

Source: RevLocal

52% Of Consumers Trust A Product More If It Has Negative Reviews As Well

We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

If A Company Deals With Issues Quickly And Effectively, 95% Of Unsatisfied Customers Will Return To A Company

Clients do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there's nothing else a business can do to deal with a problem, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out client reviews, concur that it increases their buying confidence.

Organizations utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista