64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out customer reviews, agree that it increases their purchasing confidence.

Companies utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

77% Of Customers Would Post A Review If They Were Asked

More than a 35% would leave a review to notify others about their customer encounter and 24% would certainly direct their review to the company itself.

Over a 26% would want to post a review to assist other people with their decision making process.

Source: Podium

Negative Reviews Can Increase Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, people devote more than five times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's shoppers are smart and desire the very best bang for their buck. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista

52% Of Customers Trust A Product More If It Has Negative Reviews As Well

We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. People anticipate to see some unfavorable reviews.

Source: Capterra

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do wonders in terms of conversions.

A single review can have an enormous influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% increase.

Source: RevLocal

The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010

Nowadays reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star ranking is the first thing consumers see. Still, users take note of other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of American customers.

Source: Statista

71% Of Millennials Browse Consumer Reviews Of Expert Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to choose a lawyer or a doctor.

Young people (age 18-35) are a lot more inclined to work with a professional based upon online reviews. Only 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

When clients have to pick a service provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Earnings

Businesses that treat clients fairly usually succeed, review websites help ensure of that.

Source: Statuslabs

If A Business Handles Problems Rapidly And Effectively, 95% Of Disappointed Consumers Will Return To A Business

Customers do not anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there's absolutely nothing else a company can do to resolve a problem, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Favorable Reviews Encourage 68% Of Customers To Choose Local Businesses

Given that the huge bulk of customers read reviews, you'd want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management statistics suggest a business's reputation does not affect simply the consumers. Potential team members also take a look at rankings and take a look at reviews.

Source: Deloitte