83% Of All Younger Consumers Were Invited To Submit A Review Recently

Of those invited, 80% of customers did give a review. In general, companies have asked 66% of all consumers to submit a review on their company.

Source: Brightlocal

70 Percent Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people read a lot more reviews to get an idea of how business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

72 Percent Of Customers Won't Take Action Before They Read Some Reviews

No matter how attractive your marketing is, you still need consumer reviews. There's no way around it. Customers are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

If They Were Asked, 77% Of Consumers Would Probably Leave A Review

More than a 35% would submit a review to inform others about their consumer experience and 24% would undoubtedly direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other people with their choice making process.

Source: Podium

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new vehicle and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other consumers, you manage to pick one that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Consumers anticipate to see some negative reviews.

Source: Capterra

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

89% Of Consumers Like To Read Reviews Using Their Cell Phones

Be it through an app or a mobile browser, people young and old choose to read reviews on their phones.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star score is the first thing customers see. Still, users take note of other elements too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States consumers.

Source: Statista

Reviews Shared On Twitter Can Boost Revenues By 6.46%

Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Statistics reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Businesses

Younger people know the value of being informed. User-generated content has an unassailable impact on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Most Best Selling Products Have An Average Rating Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Often a lower ranking really helps your overall score.

According to client rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

60% Of Consumers Refer To Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and score statistics reveal people value the opinion of peers more than any other material.

Source: Collective Bias