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53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews
Online review statistics reveal that 63% of client reviews remain without a reaction. That's too bad, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses
Considering that the huge majority of customers read reviews, you'd want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Google Accounts For 57.5% Of All Reviews Worldwide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
52% Of Customers Rely On A Product More If It Has Negative Reviews Too
We already touched upon the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. People expect to see some negative reviews.
Source: Capterra
Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your website. According to online review stats, individuals spend more than five times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95 percent suspect censorship or faked reviews.
Source: Reevoo
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a new automobile and there are several models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.
With the help of other consumers, you manage to select a model that works for you. That's how favorable reviews convert customers into clients.
Source: Consumer Affairs
Software Reviews Impact Over 98% Of All Purchasers
18% of software application purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
60 Percent Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is affected considerably by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and score stats show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor
Stats reveal that reviews were more helpful than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
Only 6% Of Customers Do Not Rely On Customer Reviews At All
According to client review data, a whopping 19 percent of customers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista
77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months
Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that businesses ought to be continuously asking for reviews.
Source: Statuslabs
Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies actually make use of them.
Although we now know why consumer reviews are so powerful, the majority of businesses apparently don't.
Source: LsaInsider
Reviews Shared On Twitter Can Help Increase Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
67% Of Consumers Say Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
Reviews have a huge impact on their decision when consumers have to choose a service provider.
Source: DemandGenReport
30% Of Clients Feel Favorable To A Company Which Responds To Online Reviews
Staying connected with your customers creates trust. Even something as basic as responding to their reviews and remarks can make them feel appreciated.
As you may expect, clients who feel this way are ready to invest more money with a business.
Source: Statuslabs
88% Of Executives Regard Reputation Risk As A Leading Business Concern
Reputation management statistics show a company's reputation doesn't impact just the customers. Prospective team members also look at ratings and read reviews.
Source: Deloitte
77% Of Customers Would Likely Submit A Review If They Were Asked
More than a 35% would leave a review to advise others about their customer experience and 24% would likely direct their review to the company itself.
Over a 26% would want to leave a review to help other individuals with their choice making process.
Source: Podium