Software Reviews Influence Over 98 Percent Of All Buyers

18% of software buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

74 Percent Of Local Businesses Have At Least One Google Review

One review is far from adequate to enhance your site's SERP ranking.

Looking at online ratings statistics, we learnt that a business requires to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to purchase a new automobile and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read reviews.

With the help of other people, you quickly choose a model that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

90 Percent Of Users Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

Half Of All Millennial's "Always" Read Online Reviews For Companies

More youthful individuals know the worth of being informed. User-generated material has an indisputable impact on customers.

They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Favorable Reviews Motivate 68% Of Customers To Choose A Local Business

Because the vast majority of consumers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

95% Of Unhappy Consumers Will Go Back To A Company If A Company Makes An Effort To Resolve Problems Quickly And Efficiently

Consumers do not expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there's absolutely nothing else a business can do to fix a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out consumer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Customers Might Invest 31 Percent More With A Business That Has Great Reviews

Pay attention to this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review stats reveal to us exactly how much more.

Source: Martech Zone

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social network which can also affect our purchasing preferences.

According to social media reviews stats, Facebook impacts the majority of users' purchase choices.

Facebook reviews statistics expose that four out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

More Than Half Of Customers Aged 25-34 Gave Reviews

According to Statista, the younger generations are purportedly the more opinionated ones.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

US Consumers View "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on various elements of the shopping experience when individuals check out reviews. However according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA consumers.

Source: Statista

Google Represents 57.5 Percent Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a remote second.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

The Typical Review Word Count Has Gotten 65% Shorter Since 2010

Lately reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers