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72% Of Consumers Will Not Take Action Unless They Read Some Reviews
Irrespective of how attractive your marketing is, you still require client reviews. There's no skirting around it. Consumers are still happy to hear you out, but they rely on other people more.
Source: My Testimonial Engine
Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies really utilize them.
Although we now understand why customer reviews are so powerful, a lot of businesses obviously do not.
Source: LsaInsider
Favorable Reviews Motivate 68% Of Customers To Use Local Businesses
Considering that the huge majority of customers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
If They Were Asked, 77% Of Clients Would Probably Leave A Review
More than a 35% would leave a review to educate others about their consumer encounter and 24% would certainly direct their review to the company itself.
Over a 26% would want to submit a review to help other individuals with their choice making process.
Source: Podium
More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70%
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Data reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out consumer reviews, agree that it increases their purchasing confidence.
Companies use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Profits
Businesses that treat clients well usually succeed, review websites help make sure of that.
Source: Statuslabs
30% Of Customers Feel Favorable To A Business Which Responds To Online Reviews
Corresponding with your clients builds their trust. Even something like reacting to their reviews and comments can make them feel appreciated.
As you may expect, customers who feel this way are going to spend more money with a company.
Source: Statuslabs
If A Company Makes An Effort To Fix Problems Rapidly And Effectively, 95% Of Unsatisfied Customers Will Go Back To A Business
Customers don't anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is nothing else a company can do to fix a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people read many more reviews to get a clear view of how business is really doing. Don't depend upon that fact alone.
Source: Brightlocal
89% Of Clients Choose To Read Reviews Using Their Mobile Devices
Be it via an app or a mobile web browser, consumers prefer to read reviews on their cell phones.
Source: Statista
70% Of Customers Prefer To Discover A Business Via Reviews And Posts, Rather Than Advertisements
Advertisements are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Typically two-thirds of companies have exceptional and great ratings. Only 5% of companies have a score listed below 3 stars.
Source: Brightlocal
A Single Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated material can do miracles in terms of conversions.
A single review can have a massive effect on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can provide an astonishing 44 percent increase.
Source: RevLocal