70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read a lot more reviews to get a clear view of how the business is in fact doing. Do not depend upon that fact alone.

Source: Brightlocal

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the huge impact user rankings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Positive Reviews Motivate 68% Of Customers To Choose A Local Business

Because the large majority of customers read reviews, you'd want yours to be inviting to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Customers Could Spend 31 Percent More With A Business That Has Terrific Reviews

Take notice of this statistic. The more detailed other users explain your service or product, the more cash you can charge and consumer review statistics show us precisely how much more.

Source: Martech Zone

83% Of All Younger Clients Were Asked To Leave A Review Recently

Of those invited, 80% of consumers did post a review. In general, companies have actually asked 66% of all clients to submit a review on their business.

Source: Brightlocal

The Majority Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show people choose to comment if they had a positive experience, rather than a mediocre or negative one.

Source: Brightlocal

63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats show the general appeal of a website can just go so far.

Source: Review Trackers

72 Percent Of Consumers Will Not Take Action Before They Read Some Reviews

Regardless of how appealing your marketing is, you still require client reviews. There's no skirting around it. Customers are still happy to hear you out, however they trust other people more.

Source: My Testimonial Engine

If They Were Asked, 77% Of Clients Would Likely Give A Review

More than a 35% would leave a review to educate others about their client encounter and 24% would rather direct their review to the company itself.

Over a 26% would be willing to give a review to help other people with their decision making process.

Source: Podium

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. People anticipate to see some negative reviews.

Source: Capterra

US Shoppers Consider "Product Performance" To Be The Most Helpful Detail In Product Reviews

When people check out reviews, they focus on different elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American customers.

Source: Statista

Software Reviews Impact Over 98% Of All Buyers

18 percent of software purchasers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Stats reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

67% Of Consumers Admit Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

Reviews have a huge impact on their decision when customers have to pick a solution provider.

Source: DemandGenReport

89% Of Individuals Want To Read Reviews On Their Smart Devices

Be it by means of an app or a mobile browser, clients prefer to read reviews on their cell phones.

Source: Statista

Reviews Shared On Twitter Can Help Grow Online Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

30% Of Clients Feel Comfortable With A Company Which Answers Online Reviews

Corresponding with your consumers creates trust. Even something like reacting to their reviews and comments can make them feel valued.

As you may expect, customers who feel this way are happy to spend more cash with a business.

Source: Statuslabs