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64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out client reviews, concur that it increases their buying confidence.
Organizations utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
53% Of Consumers Expect Businesses To Respond Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of consumer reviews remain without a reaction. That's too bad, since those businesses are losing clients that way.
Source: Review Trackers
The Average Review Length Has Become 65% Shorter Since 2010
Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Consumers
24% of US buyers consider reviews as 'extremely influential'.
To illustrate the importance of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those same consumers are also ready to accept slower shipping times for such items.
Source: Turntonetworks
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of businesses question the integrity of online reviews. However, they realize the enormous impact user rankings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Customer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
83% Of All Younger People Were Invited To Leave A Review Recently
Of those invited, 80% of clients did give a review. Overall, companies have actually asked 66% of all clients to post a review on their company.
Source: Brightlocal
89% Of Consumers Browse A Businesses Responses To Reviews
Not only do most customers check out the review replies, 30% of them highly value them. Practically 96% read the replies to their own reviews.
Source: Brightlocal
Most Best-selling Items Have A Typical Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. Often a lower ranking actually helps your overall rating.
According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
86% Of Consumers Would Think About Composing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the cash they spend at your business. If you provide an excellent experience, they will want to share it.
Source: Brightlocal
Favorable Reviews Encourage 68% Of Customers To Choose A Local Business
Considering that the huge majority of consumers check out reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read many more reviews to get a clear view of how business is really doing. Don't depend on that statistic alone.
Source: Brightlocal
Only 6% Of Consumers Do Not Trust Client Reviews At All
According to customer review statistics, a massive 19% of consumers always trust online reviews and never a purchase without reading reviews first.
Source: Statista