49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270%

User review statistics show the purchase possibility for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

89% Of Consumers Browse A Businesses Replies To Reviews

Not only do many customers read the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses

Given that the large bulk of customers check out reviews, you'd want yours to be enticing to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Many Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends show people choose to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

A One Star Boost In Score Can Lead To A 5% To 9% Boost In Business Revenue

Businesses that treat consumers well typically prosper, review websites help make sure of that.

Source: Statuslabs

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

Just 6 Percent Of Customers Do Not Rely On Customer Reviews At All

According to client review stats, a tremendous 19 percent of customers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

63.6% Of Consumers Visit Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics reveal the general appeal of a site can just go so far.

Source: Review Trackers

The Average Review Length Has Gotten 65% Much Shorter Since 2010

These days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

77% Of Clients Would Certainly Leave A Review If They Were Asked

More than a 35% would post a review to advise others about their client experience and 24% would likely direct their review to the company itself.

Over a 26% would be willing to post a review to help other individuals with their choice making process.

Source: Podium

60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced substantially by blogs and reviews on social media. With men being two times as likely to be affected than women.

Reviews and score statistics reveal people value the opinion of peers more than any other content.

Source: Collective Bias

91 Percent Of Millennials Depend On Online Reviews As Much As Friends And Family

Online review stats position customers' reviews as the most trustworthy source of suggestions. Online reviews normally carry the exact same weight as guidance from friends and family.

Source: Brightlocal

83 Percent Of Clients Don't Rely On Advertising

The conventional channels to reach clients aren't as influential as they utilized to be. Most users who no longer trust ads pick to pay attention to clients' suggestions online.

Source: Statuslabs

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Aspect

Data reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the enormous impact user ratings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc