Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can likewise affect our buying decisions.

According to social reviews data, Facebook affects the majority of users' purchase choices.

Facebook reviews statistics expose that 4 out of 5 users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

15% Of Buyers Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15 percent of potential customers will not even consider doing business with a business they can't discover viewpoints about.

Source: Statuslabs

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Utilize An Organisation

This stat is one of numerous that highlight the value of online scores. Now that news of customer fulfillment travels this quick, keeping your consumers pleased is more important than ever.

57 percent of consumers have looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11 percent looked just for organizations with an ideal five star rating.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new vehicle and there are several models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.

With the help of other consumers, you quickly select one that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Unfavorable Reviews Can Boost Conversion By Up To 85%

It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, people devote more than five times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

Reviews Published On Twitter Can Boost Revenues By 6.46%

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

98% Of Yelp's Site Visitors Purchased From A Business They Found On The Website

Typically, 142 million consumers check out Yelp monthly. This is as good a time as any if you have not claimed your free Yelp business page.

Source: RevLocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out many more reviews to get an idea of how the business is really doing. Do not depend on that fact alone.

Source: Brightlocal

73 Percent Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear people aren't satisfied with scores alone.

Customer reviews make the statistics appear more genuine which is what the potential consumers are trying to find. Practically a 3rd of consumers say written reviews are the only feature that makes them believe the websites' reviews are appropriate and beneficial.

Source: Fan and Fuel

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who focus on the number of reviews is currently at 46%.

Source: Brightlocal