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64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out consumer reviews, agree that it increases their purchasing confidence.
Companies use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
86 Percent Of Consumers Would Think About Writing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they spend at your business. If you provide a great experience, they will be willing to share it.
Source: Brightlocal
67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider
Reviews have a huge effect on their decision when customers have to pick a service provider.
Source: DemandGenReport
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Staying connected with your customers establishes trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.
As you might expect, clients who feel this way are going to spend more money with a business.
Source: Statuslabs
60 Percent Of Customers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being twice as likely to be influenced than women.
Reviews and score stats show people value the viewpoint of peers more than any other material.
Source: Collective Bias
63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review stats reveal the general appeal of a site can only go so far.
Source: Review Trackers
89% Of Individuals Choose To Read Reviews On Their Cell Phones
Be it by means of an app or a mobile browser, people today prefer to read reviews on their cell phones.
Source: Statista
Just 6% Of Consumers Do Not Trust Client Reviews At All
According to customer review data, a massive 19 percent of customers constantly trust online reviews and never a make a purchase without checking out reviews first.
Source: Statista
Just 44% Of Local Businesses Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies actually make use of them.
Although we now understand why consumer reviews are so powerful, many businesses apparently do not.
Source: LsaInsider
Reviews Posted On Twitter Can Grow Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
73 Percent Of Customers Believe Client Reviews Are More Crucial Than Star And Number Ratings
Online review statistics make it clear individuals aren't pleased with ratings alone.
Written reviews make the stats appear more genuine which is what the potential clients are looking for. Nearly a third of customers say composed reviews are the only feature that makes them think the sites' reviews are pertinent and helpful.
Source: Fan and Fuel
15 Percent Of Users Don't Trust Businesses Without Any Online Reviews
No trust suggests no interactions. 15% of possible consumers will not even consider doing business with a company they can't find viewpoints about.
Source: Statuslabs
89% Of Customers Read A Companies Reactions To Reviews
Not only do many shoppers read the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You