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70% Of Customers Prefer To Discover A Business Through Reviews And Posts, Instead Of Ads
Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are by far the best method to find the truth about a service or product.
Source: Statuslabs
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Only 6 Percent Of Customers Do Not Rely On Client Reviews At All
According to customer review stats, a tremendous 19 percent of consumers always rely on online reviews and never a buy without checking out reviews first.
Source: Statista
15% Of Users Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15% of potential customers won't even think about working with a business they can't find viewpoints about.
Source: Statuslabs
61% Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars
Typically two thirds of businesses have excellent and great ratings. Just 5% of businesses have a ranking listed below three stars.
Source: Brightlocal
Only 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies in fact utilize them.
Although we now know why consumer reviews are so powerful, many businesses apparently do not.
Source: LsaInsider
74% Of Local Businesses Have At Least One Google Review
One review is far from sufficient to enhance your site's SERP ranking.
Looking at online scores stats, we found out that a business requires to have an average of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
60 Percent Of Customers Check Out Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.
Reviews and rating statistics reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats show the general appeal of a website can only go so far.
Source: Review Trackers
Online Item Reviews About A Product Can Improve Its Conversion Rate By A Staggering 270 Percent
User review stats show the purchase likelihood for an item with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Most people check out many more reviews to get a better idea of how the business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews
Keeping in touch with your clients builds their trust. Even something easy like reacting to their remarks and reviews can make them feel appreciated.
As you might expect, clients who feel this way are ready to spend more money with a business.
Source: Statuslabs
A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat clients well usually flourish, review sites help make certain of that.
Source: Statuslabs
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients
24% of US consumers consider reviews as 'very influential'.
To show the importance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those exact same clients are also ready to accept slower shipping times for such items.
Source: Turntonetworks
Reviews Posted On Twitter Can Increase Revenues By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo