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77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months
Consumers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses ought to be constantly requesting reviews.
Source: Statuslabs
Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive driver for users to devote more time on your website. According to online review stats, individuals devote more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Just 6 Percent Of Customers Do Not Trust Consumer Reviews At All
According to client review statistics, a whopping 19% of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
One-half Of All Millennial's "Always" Read Online Reviews For Businesses
More youthful individuals understand the worth of being informed. User-generated material has an indisputable influence on consumers.
If businesses think of the power of consumer reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
70% Of Customers Choose To Discover A Business By Means Of Reviews And Short Articles, Rather Than Advertisements
Advertisements are all well and good, but it deserves attempting a different approach also. Reviews are by far the best method to find the truth about a product or service.
Source: Statuslabs
53 Percent Of Americans Consider Product Reviews And Scores As The Most Vital Part Of Online Shopping.
Today's buyers are wary and want the very best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
Over Half Of Clients Aged 25-34 Gave Reviews
According to Statista, the younger generations are purportedly the more opinionated ones.
Source: Statista
Reviews Posted On Twitter Can Improve Online Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management stats indicate a business's reputation does not affect simply the clients. Prospective employees likewise look at ratings and take a look at reviews.
Source: Deloitte
30% Of Clients Feel Favorable To A Company Which Responds To Online Reviews
Corresponding with your customers develops trust. Even something as simple as responding to their reviews and comments can make them feel valued.
As you may expect, customers who feel this way are ready to invest more cash with a business.
Source: Statuslabs