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91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family
Online review stats put customers' reviews as the most reliable source of suggestions. Online reviews typically carry the same weight as suggestions from loved ones.
Source: Brightlocal
60% Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be affected than women.
Reviews and rating statistics reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect
Data reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
73% Of Customers Think Client Reviews Are More Crucial Than Star And Number Scores
Online review statistics make it clear people aren't pleased with scores alone.
Written reviews make the stats appear more authentic which is what the prospective consumers are trying to find. Nearly a 3rd of consumers state written reviews are the only function that makes them think the websites' reviews are beneficial and pertinent.
Source: Fan and Fuel
Just 6% Of Customers Do Not Trust Consumer Reviews At All
According to client review statistics, a whopping 19 percent of customers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise influence our purchasing decisions.
According to social reviews stats, Facebook affects more than half of users' purchase choices.
Facebook reviews statistics expose that 4 out of five users are most likely to trust a local business if it has positive reviews.
Source: RevLocal
Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually use them.
Although we now know why consumer reviews are so effective, most businesses apparently do not.
Source: LsaInsider
A One Star Boost In Score Can Cause A 5% To 9% Boost In Business Profits
Businesses that treat consumers well typically flourish, review sites help make certain of that.
Source: Statuslabs
Negative Reviews Can Improve Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, people devote more than 5 times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Favorable Reviews Motivate 68 Percent Of Customers To Choose A Local Business
Considering that the large bulk of customers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
15% Of Users Don't Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15% of possible consumers will not even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs
Reviews Shared On Twitter Can Boost Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Most Popular Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to consumer rating statistics, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
The Average Review Word Count Has Gotten 65% Shorter Since 2010
In recent years reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet from twitter.
Source: Review Trackers