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83% Of Clients Don't Trust Advertising
The traditional channels to reach clients aren't as influential as they used to be. A lot of users who no longer trust ads pick to take note of clients' recommendations online.
Source: Statuslabs
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from enough to enhance your site's SERP ranking.
Looking at online ratings data, we learnt that a business requires to have approximately 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Customers Could Invest 31% More With A Business That Has Terrific Reviews
Focus on this statistic. The more detailed other users describe your product and services, the more cash you can charge and customer review stats reveal to us precisely how much more.
Source: Martech Zone
Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business
Given that the vast majority of customers check out reviews, you'd want yours to be inviting to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
89% Of Customers Review A Businesses Feedback To Reviews
Not only do a lot of clients check out the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who check out consumer reviews, agree that it increases their buying confidence.
Companies utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Only 6 Percent Of Customers Don't Rely On Customer Reviews At All
According to client review stats, a tremendous 19% of customers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista
95% Of Disappointed Consumers Will Go Back To A Company If A Company Deals With Issues Quickly And Effectively
Customers do not expect you to be perfect. They do expect you to deal with things when they go wrong. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
30% Of Clients Feel Favorable To A Business Which Answers Online Reviews
Keeping in touch with your clients establishes trust. Even something like responding to their remarks and reviews can make them feel valued.
As you might anticipate, clients who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'extremely frequently'.
Source: Trust You
88% Of Executives Judge Reputation Risk As A Top Business Problem
Reputation management stats suggest a business's reputation does not impact just the consumers. Prospective employees likewise take a look at rankings and read reviews.
Source: Deloitte
The Average Review Word Count Has Become 65% Much Shorter Since 2010
Lately reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers
Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read a lot more reviews to get a clear view of how business is really doing. Don't depend on that fact alone.
Source: Brightlocal
Many Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've gone to a vendor. Online review trends show people prefer to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal