77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out client reviews, concur that it increases their buying confidence.

Organizations use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Just 6 Percent Of Customers Don't Rely On Customer Reviews At All

According to consumer review stats, a whopping 19 percent of consumers always trust online reviews and never ever a buy without checking out reviews first.

Source: Statista

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read much more reviews to get a better idea of how the business is in fact doing. Don't depend upon that statistic alone.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70% Of Consumers Choose To Find Out About A Business Via Reviews And Articles, Rather Than Advertisements

Advertisements are all well and good, however it's worth trying a different approach also. Reviews are by far the best method to find the truth about a product or service.

Source: Statuslabs

Positive Reviews Motivate 68% Of Customers To Choose Local Businesses

Considering that the large bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Since They Want To Acquire A Product Or A Service And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Go To Review Sites.

Review sites are places that people go to get the truth about a business, product and services . Since they have already formed a purchase decision, users come. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of US Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and scores, did you know that 81% of customers will pay more for a product with reviews and those same clients are also going to accept slower shipping times for such items.

Source: Turntonetworks

72% Of Consumers Won't Take Action Before They Read Some Reviews

Irrespective of how tempting your marketing is, you still need client reviews. There is no skirting around it. Customers are still going to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and score data show people value the viewpoint of peers more than any other material.

Source: Collective Bias

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

90% Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

A One Star Increase In Rating Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat customers fairly typically prosper, review sites help ensure of that.

Source: Statuslabs

83% Of Consumers Do Not Trust Advertising

The standard channels to reach consumers aren't as influential as they utilized to be. A lot of users who no longer trust ads select to take notice of consumers' suggestions online.

Source: Statuslabs

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can likewise influence our buying decisions.

According to social reviews data, Facebook impacts over half of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics expose that four out of 5 users are most likely to rely on a local business.

Source: RevLocal