US Consumers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews

When individuals check out reviews, they focus on various elements of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA clients.

Source: Statista

73% Of Consumers Think Written Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with scores alone.

Consumer reviews make the statistics appear more authentic which is what the potential clients are trying to find. Nearly a third of consumers state composed reviews are the only function that makes them believe the sites' reviews are beneficial and relevant.

Source: Fan and Fuel

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Statistics reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars

Typically two-thirds of companies have great and outstanding scores. Just 5% of companies have a rating below 3 stars.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

15% Of People Do Not Trust Businesses Without Online Reviews

No trust means no interactions. 15 percent of possible clients won't even consider working with a business they can't find opinions about.

Source: Statuslabs

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read a lot more reviews to get an idea of how the business is actually doing. Do not depend upon that fact alone.

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

70 Percent Of Customers Prefer To Find Out About A Business Through Reviews And Posts, Instead Of Ads

Ads are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the best method to find the truth about a product or service.

Source: Statuslabs

30% Of Clients Feel Favorable To A Company Which Responds To Online Reviews

Keeping in touch with your customers establishes trust. Even something as basic as reacting to their comments and reviews can make them feel appreciated.

As you may anticipate, clients who feel this way are going to invest more cash with a business.

Source: Statuslabs

98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website

Usually, 142 million consumers visit Yelp each month. If you haven't declared your free Yelp business page, this is as good a time as any.

Source: RevLocal

Just 6% Of Consumers Do Not Rely On Consumer Reviews At All

According to customer review statistics, a whopping 19 percent of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews.

Source: Statista