83% Of Consumers Don't Trust Advertising

The traditional channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust ads select to pay attention to clients' suggestions online.

Source: Statuslabs

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they understand the massive impact user ratings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out many more reviews to get a clear view of how the business is really doing. Do not depend upon that statistic alone.

Source: Brightlocal

61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Overall two-thirds of businesses have outstanding and awesome scores. Only 5% of companies have a score listed below 3 stars.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star rating is the first thing customers see. Still, users pay attention to other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US consumers.

Source: Statista

Majority Of Customers Will Not Use A Service If It Has Less Than A 4 Star Rating

This stat is among lots of that highlight the value of online ratings. Now that news of customer fulfillment travels this fast, keeping your customers happy is more crucial than ever.

57 percent of consumers have searched for companies with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked just for organizations with a perfect five star ranking.

Source: Brightlocal

77% Of Clients Would Most Likely Give A Review If They Were Asked

More than a 35% would leave a review to inform others about their consumer experience and 24% would likely direct their review to the company itself.

Over a 26% would want to post a review to help other people with their choice making process.

Source: Podium

Clients Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, buying decisions are made rapidly.

Online reviews are certainly persuasive, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can likewise affect our buying preferences.

According to social reviews statistics, Facebook affects over half of users' purchase choices.

Facebook reviews stats expose that four out of 5 users are most likely to rely on a local business if it has positive reviews.

Source: RevLocal

64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

77% Of Users Don't Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses ought to be continuously requesting reviews.

Source: Statuslabs

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of Online Shopping.

Today's buyers are smart and want the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With men being two times as likely to be influenced than ladies.

Reviews and score statistics show people value the opinion of peers more than any other material.

Source: Collective Bias

89% Of Clients Browse A Companies Responses To Reviews

Not only do a lot of consumers check out the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

Because They Want To Acquire A Service Or An Item And Want To Get The Truth About The Businesses Products And Services, 82% Of Consumers Visit Review Sites.

Users come due to the fact that they have actually currently formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal