89% Of Customers Read A Businesses Replies To Reviews

Not only do most customers read the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to choose a legal representative or a doctor.

Younger people (age 18-35) are even more likely to work with a professional based on online reviews. Just 19% of millennials will consider hiring an attorney without any.

Source: Thomson Reuters

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Also

We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. Consumers anticipate to see some negative reviews.

Source: Capterra

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

More youthful people understand the value of being informed. User-generated content has an unassailable impact on consumers.

If businesses think of the power of consumer reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can also affect our purchasing preferences.

According to social reviews statistics, Facebook impacts the majority of users' purchase choices.

Facebook reviews stats expose that 4 out of five users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

People Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, purchasing decisions are made quickly.

Online reviews are undoubtedly convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a new automobile and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

83% Of All Younger Consumers Were Asked To Leave A Review Recently

Of those invited, 80% of customers did leave a review. Overall, companies have asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

A Single Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated material can do miracles in regards to conversions.

A single review can have an enormous influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44 percent boost.

Source: RevLocal

Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses

Given that the vast majority of consumers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the money they invest at your business. They will be ready to share it if you offer them a great experience.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Clients

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the significance of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those very same clients are also going to accept slower shipping times for such products.

Source: Turntonetworks

Consumers Might Invest 31 Percent More With A Business That Has Excellent Reviews

Focus on this fact. The better other users describe your product and services, the more cash you can charge and customer review stats show us precisely just how much more.

Source: Martech Zone

Google Accounts For 57.5% Of All Reviews Worldwide

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers