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American Consumers View "Product Performance" To Be The Most Useful Info In Product Reviews
When individuals check out reviews, they concentrate on different elements of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US clients.
Source: Statista
98% Of Yelp's Browsers Bought From A Business They Found On The Site
Usually, 142 million customers check out Yelp on a monthly basis. This is as good a time as any if you have not declared your complimentary Yelp business page.
Source: RevLocal
83 Percent Of Customers Don't Rely On Advertising
The conventional channels to reach clients aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to pay attention to consumers' suggestions online.
Source: Statuslabs
Software Application Reviews Influence Over 98% Of All Purchasers
18% of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and want the best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010
As of late reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization
The star rating is the first thing consumers see. Still, users focus on other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.
Source: Statista
15% Of Buyers Don't Trust Businesses Without Online Reviews
No trust implies no interactions. 15% of potential customers will not even consider doing business with a company they can't discover viewpoints about.
Source: Statuslabs
71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to select a legal representative or a doctor.
Young people (age 18-35) are even more inclined to work with a professional based on online reviews. Only 19% of millennials will consider working with a lawyer without any.
Source: Thomson Reuters
Over Half Of Consumers Won't Utilize An Organisation If It Has Less Than A 4 Star Ranking
This stat is one of many that highlight the significance of online scores. Now that news of client fulfillment travels this fast, keeping your consumers happy is more crucial than ever.
57% of customers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.
11 percent looked just for companies with a best five star ranking.
Source: Brightlocal
Over Half Of Clients Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are clearly the more opinionated ones.
Source: Statista
77% Of Buyers Don't Trust Reviews That Are Older Than Three Months
Clients don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies ought to be constantly asking for reviews.
Source: Statuslabs
30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews
Corresponding with your consumers establishes trust. Even something as simple as reacting to their comments and reviews can make them feel appreciated.
As you might expect, customers who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
If A Business Takes Care Of Problems Quickly And Effectively, 95% Of Disappointed Consumers Will Return To A Company
Customers don't anticipate you to be perfect. When things go wrong, they do expect you to remedy things. If there's nothing else a company can do to resolve a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who check out customer reviews, concur that it increases their buying confidence.
Organizations use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Most people read many more reviews to get an idea of how the business is really doing. Do not depend on that figure alone.
Source: Brightlocal