72 Percent Of Clients Won't Take Action Unless They Read Some Reviews

Regardless of how captivating your marketing is, you still require customer reviews. There is no skirting around it. Customers are still ready to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

As of late reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

60% Of Customers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and ranking data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of businesses in fact utilize them.

Although we now know why client reviews are so effective, a lot of businesses apparently don't.

Source: LsaInsider

Favorable Reviews Encourage 68% Of Consumers To Use Local Businesses

Considering that the vast majority of consumers check out reviews, you'd want yours to be inviting to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

73 Percent Of Consumers Think Written Reviews Are More Vital Than Star And Number Scores

Online review data make it clear individuals aren't pleased with scores alone.

Consumer reviews make the stats appear more genuine which is what the potential customers are looking for. Practically a 3rd of consumers state written reviews are the only function that makes them believe the sites' reviews are pertinent and beneficial.

Source: Fan and Fuel

Reviews Published On Twitter Can Help Boost Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new car and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other people, you quickly pick one that works for you. That's how favorable reviews convert consumers into customers.

Source: Consumer Affairs

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated content can do miracles in regards to conversions.

A single review can have a massive impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% increase.

Source: RevLocal

Many Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends show individuals choose to comment if they had a favorable experience, rather than a average or negative one.

Source: Brightlocal

Customers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Buying choices are made rapidly.

Online reviews are clearly convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Many Best-selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

95% Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'very frequently'.

Source: Trust You

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz