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Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies
Younger individuals know the worth of being informed. User-generated content has an indisputable effect on consumers.
They will recognize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
US Buyers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
When people read reviews, they focus on different elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American clients.
Source: Statista
73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Rankings
Online review stats make it clear people aren't satisfied with ratings alone.
Consumer reviews make the statistics appear more authentic which is what the prospective customers are searching for. Practically a 3rd of customers state written reviews are the only feature that makes them believe the sites' reviews are relevant and beneficial.
Source: Fan and Fuel
Favorable Reviews Motivate 68% Of Customers To Choose A Local Business
Given that the large bulk of customers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and ranking stats reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
Customers Could Invest 31% More With A Business That Has Fantastic Reviews
Take note of this fact. The better other users describe your service or product, the more money you can charge and customer review statistics reveal to us precisely just how much more.
Source: Martech Zone
88% Of Executives Consider Reputation Risk As A Top Business Concern
Reputation management stats show a company's reputation does not affect simply the consumers. Potential team members likewise look at ratings and read reviews.
Source: Deloitte
91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review statistics put consumers' reviews as the most trustworthy source of recommendations. Online reviews usually bring the same weight as suggestions from loved ones.
Source: Brightlocal
64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of customers who check out customer reviews, concur that it increases their purchasing confidence.
Companies utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
53% Of Customers Expect Businesses To Reply Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of customer reviews remain without a reply. That's regrettable, because those businesses are losing customers that way.
Source: Review Trackers
More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone