Positive Reviews Motivate 68% Of Consumers To Choose A Local Business

Because the large majority of customers read reviews, you would want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our buying decisions.

According to social media reviews statistics, Facebook affects the majority of users' purchase choices.

If it has positive reviews, Facebook reviews statistics reveal that 4 out of 5 users are most likely to trust a local business.

Source: RevLocal

83% Of All Young Customers Were Asked To Leave A Review Recently

Of those invited, 80% of consumers did post a review. In general, businesses have actually asked 66% of all customers to give a review on their company.

Source: Brightlocal

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, people spend more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of customer reviews remain without a reply. That's regrettable, since those businesses are losing customers that way.

Source: Review Trackers

61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Typically 2 out of 3 companies have excellent and awesome rankings. Just 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

77% Of Customers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'always' or 'extremely frequently'.

Source: Trust You

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing consumers see. Still, users pay attention to other elements also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management stats show a business's reputation does not affect simply the customers. Potential employees likewise look at scores and read reviews.

Source: Deloitte

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, concur that it increases their purchasing confidence.

Organizations utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

53% Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

73 Percent Of Customers Think Client Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with scores alone.

Written reviews make the stats appear more genuine which is what the prospective customers are trying to find. Nearly a 3rd of customers state written reviews are the only function that makes them believe the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Usually, 142 million customers go to Yelp each month. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal