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71% Of Millennials Search Customer Reviews Of Professional Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to pick a medical professional or an attorney.
Younger people (age 18-35) are a lot more inclined to hire an expert based upon online reviews. Only 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of businesses doubt the integrity of online reviews. However, they recognize the massive impact user scores have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
Online Item Reviews About A Product Can Increase Its Conversion Rate By A Whopping 270%
User review stats show the purchase possibility for an item with five reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
73% Of Consumers Think Client Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear people aren't satisfied with ratings alone.
Customer reviews make the stats appear more authentic which is what the prospective customers are searching for. Almost a third of customers say written reviews are the only feature that makes them think the sites' reviews are pertinent and useful.
Source: Fan and Fuel
More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70%
One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A Single Business Review Can Raise Its Conversions By 10%
Online review statistics show user-generated material can do miracles in terms of conversions.
A single review can have a huge impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44% increase.
Source: RevLocal
15% Of Visitors Do Not Trust Businesses Without Online Reviews
No trust implies no interactions. 15 percent of possible clients will not even think about working with a business they can't find opinions about.
Source: Statuslabs
Google Represents 57.5% Of All Reviews World-wide
Google is in the lead here, followed by Facebook as a distant second.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
70% Of Customers Prefer To Learn About A Business Through Short Articles And Reviews, Rather Than Advertisements
Ads are all well and good, but it's worth trying a different approach too. Reviews are by far the best way to find the truth about a product or service.
Source: Statuslabs
95% Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
63.6% Of Consumers Visit Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.
These online review stats reveal the basic appeal of a site can just presume when it concerns trust.
Source: Review Trackers
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of consumers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of customers who read client reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Most people read much more reviews to get an idea of how business is really doing. Don't depend on that fact alone.
Source: Brightlocal
74% Of Regional Businesses Have At Least 1 Google Review
One review is far from sufficient to enhance your site's SERP ranking.
Looking at online rankings stats, we found out that a company requires to have approximately 40 reviews before users "Award" it with a star.
Source: Brightlocal