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77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months
Consumers don't care how good your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses ought to be constantly requesting reviews.
Source: Statuslabs
61% Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars
Generally 2 out of 3 businesses have exceptional and awesome scores. Just 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Customers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. For that reason, buying choices are made rapidly.
Online reviews are clearly persuasive, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
88% Of Executives View Reputation Risk As A Top Business Issue
Reputation management stats suggest a business's reputation does not impact simply the consumers. Prospective employees also take a look at ratings and read reviews.
Source: Deloitte
15% Of Visitors Do Not Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15 percent of prospective clients will not even think about doing business with a business they can't discover viewpoints about.
Source: Statuslabs
89% Of Consumers Read A Companies Feedback To Reviews
Not only do a lot of clients read the review replies, 30% of them highly value them. Almost 96% read the replies to their own reviews.
Source: Brightlocal
60% Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and rating stats reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, individuals spend more than 5 times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Aspect
Data reveal that reviews were more beneficial than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read a lot more reviews to get a clear view of how the business is in fact doing. Do not depend on that fact alone.
Source: Brightlocal
The Majority Of Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've gone to a vendor. Online review trends show individuals choose to comment if they had a positive experience, rather than a average or unfavorable one.
Source: Brightlocal
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Customers
24% of US buyers consider reviews as 'extremely influential'.
To highlight the value of online reviews and ratings, did you know that 81% of customers will pay more for a product with reviews and those very same clients are likewise happy to accept slower shipping times for such items.
Source: Turntonetworks