72 Percent Of Clients Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how captivating your marketing is, you still require customer reviews. There is no other way around it. Customers are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

15 Percent Of Buyers Do Not Trust Businesses Without Online Reviews

No trust means no interactions. 15 percent of possible clients won't even consider doing business with a business they can't find opinions about.

Source: Statuslabs

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of customers, who take note of the number of reviews is currently at 46 percent.

Source: Brightlocal

61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Generally two thirds of businesses have good and outstanding scores. Only 5% of companies have a score listed below 3 stars.

Source: Brightlocal

73% Of Customers Think Client Reviews Are More Vital Than Star And Number Ratings

Online review stats make it clear people aren't pleased with ratings alone.

Consumer reviews make the statistics appear more authentic which is what the would-be customers are trying to find. Almost a 3rd of customers say written reviews are the only feature that makes them believe the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, concur that it increases their buying confidence.

Organizations use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social network which can also affect our purchasing preferences.

According to social reviews stats, Facebook impacts the majority of users' purchase choices.

Facebook reviews statistics expose that 4 out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

83% Of All Younger Consumers Were Invited To Give A Review Recently

Of those asked, 80% of customers did give a review. In general, companies have asked 66% of all clients to give a review on their business.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star rating is the first thing consumers see. Still, users take notice of other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US consumers.

Source: Statista

89% Of Individuals Like To Read Reviews On Their Cell Phones

Be it by means of an app or a mobile web browser, clients choose to read reviews on their smart phones.

Source: Statista

Consumers Reading Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users

Mobile users choose to get things done faster. Therefore, buying choices are made rapidly.

Online reviews are obviously convincing, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

83 Percent Of Clients Don't Trust Advertising

The standard channels to reach clients aren't as influential as they utilized to be. Many users who no longer trust advertisements choose to take note of customers' suggestions online.

Source: Statuslabs

74 Percent Of Local Companies Have At Least One Google Review

One review is far from enough to improve your site's SERP ranking.

Looking at online scores stats, we found out that a company requires to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, people spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Customers

24% of US buyers consider reviews as 'incredibly influential'.

To show the significance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same customers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

More Than Half Of Consumers Won't Utilize An Organisation If It Has Less Than A 4 Star Ranking

This stat is one of many that highlight the significance of online rankings. Now that news of customer satisfaction travels this fast, keeping your clients delighted is more vital than ever.

57 percent of customers have searched for business with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked just for companies with a perfect five star rating.

Source: Brightlocal