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88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management statistics suggest a company's reputation doesn't impact simply the clients. Potential employees also take a look at scores and take a look at reviews.
Source: Deloitte
Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, manufacturers' descriptions are basically advertisements.
Source: Martech Zone
70% Of Consumers Choose To Find Out About A Business By Means Of Posts And Reviews, Instead Of Ads
Ads are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the best method to find the truth about a product or service.
Source: Statuslabs
United States Shoppers Regard "Product Performance" To Be The Most Useful Info In Product Reviews
When individuals check out reviews, they focus on various aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of US consumers.
Source: Statista
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to buy a brand-new vehicle and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.
With the help of other people, you manage to select a model that works for you. That's how favorable reviews convert consumers into clients.
Source: Consumer Affairs
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
95% Of Unsatisfied Clients Will Go Back To A Company If A Business Takes Care Of Issues Rapidly And Efficiently
Consumers don't anticipate you to be perfect. They do expect you to fix things when they go wrong. If there's absolutely nothing else a business can do to resolve an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
More Than Half Of Customers Will Not Utilize A Business If It Has Less Than A 4 Star Ranking
This stat is one of numerous that show the significance of online ratings. Now that news of consumer satisfaction travels this fast, keeping your consumers pleased is more crucial than ever.
57% of consumers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.
11% looked just for services with a perfect five star ranking.
Source: Brightlocal
72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews
No matter how eye-catching your marketing is, you still need consumer reviews. There's no other way around it. Clients are still ready to hear you out, however they rely on other people more.
Source: My Testimonial Engine
Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of companies in fact use them.
Although we now know why consumer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
86 Percent Of Consumers Would Consider Writing A Review For A Business
Your consumers are your most valuable resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you offer them a good experience.
Source: Brightlocal