74% Of Regional Companies Have At Least One Google Review

One review is far from enough to improve your website's SERP ranking.

Looking at online scores data, we discovered that a company requires to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star ranking is the first thing customers see. Still, users take notice of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

Only 6% Of Consumers Do Not Trust Customer Reviews At All

According to consumer review data, a whopping 19 percent of customers constantly rely on online reviews and never ever a buy without checking out reviews initially.

Source: Statista

89% Of Consumers Review A Businesses Feedback To Reviews

Not only do many consumers check out the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

53% Of Consumers Anticipate Businesses To Reply Within A Week To Negative Reviews

Online review statistics reveal that 63% of consumer reviews stay without a reply. That's regrettable, since those companies are losing consumers that way.

Source: Review Trackers

Reviews Posted On Twitter Can Boost Revenues By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

72 Percent Of Clients Will Not Take Action Unless They Read Some Reviews

Irrespective of how eye-catching your marketing is, you still require customer reviews. There's no other way around it. Customers are still happy to hear you out, but they trust other people more.

Source: My Testimonial Engine

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people check out much more reviews to get a better idea of how the business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

United States Consumers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on different elements of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of US clients.

Source: Statista

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated material has an indisputable impact on customers.

If businesses think of the power of consumer reviews over millennials, they will understand what they've been missing out on. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

90 Percent Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Clients

24% of US consumers consider reviews as 'incredibly influential'.

To highlight the importance of online reviews and ratings, did you understand that 81% of consumers will pay more for an item with reviews and those exact same consumers are also going to accept slower shipping times for such items.

Source: Turntonetworks

The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

These days reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

83% Of All Young Consumers Were Invited To Give A Review Recently

Of those asked, 80% of clients did post a review. In general, businesses have asked 66% of all clients to leave a review on their company.

Source: Brightlocal