Online Product Reviews About An Item Can Amplify Its Conversion Rate By A Staggering 270%

User review stats show the purchase probability for an item with five reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of United States Customers

24% of US buyers consider reviews as 'exceptionally influential'.

To illustrate the significance of online reviews and ratings, did you understand that 81% of customers will pay more for an item with reviews and those exact same consumers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

Positive Reviews Motivate 68% Of Consumers To Choose A Local Business

Because the huge majority of consumers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's buyers are smart and want the best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

73 Percent Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with scores alone.

Customer reviews make the stats appear more genuine which is what the would-be customers are looking for. Nearly a 3rd of customers state written reviews are the only feature that makes them think the websites' reviews are useful and pertinent.

Source: Fan and Fuel

Many Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating statistics, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

One-half Of All Of The Millennial's "Always" Read Online Reviews For Companies

Younger individuals know the value of being informed. User-generated material has an indisputable influence on consumers.

If businesses think of the power of client reviews over millennials, they will realize what they've been missing out on. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star ranking is the first thing customers see. Still, users focus on other elements also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista

95% Of Dissatisfied Customers Will Return To A Company If A Business Makes An Effort To Solve Issues Quickly And Efficiently

Customers don't expect you to be perfect. When things go wrong, they do expect you to remedy things. If there is absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review statistics prove that 63% of client reviews remain without a response. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

USA Buyers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on different aspects of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of American customers.

Source: Statista

30% Of Customers Feel Favorable To A Business Which Responds To Online Reviews

Staying connected with your consumers develops trust. Even something easy like responding to their comments and reviews can make them feel appreciated.

As you may anticipate, customers who feel this way are going to invest more money with a company.

Source: Statuslabs

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the huge impact user ratings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc