83% Of Consumers Do Not Rely On Advertising

The conventional channels to reach customers aren't as influential as they used to be. A lot of users who no longer trust advertisements pick to take notice of customers' suggestions online.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the huge impact user rankings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Customers expect to see some unfavorable reviews.

Source: Capterra

Many Best-selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to consumer rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses

Considering that the large bulk of customers check out reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Just 6 Percent Of Consumers Don't Trust Customer Reviews At All

According to client review data, a whopping 19% of consumers always trust online reviews and never ever a make a purchase without reading reviews initially.

Source: Statista

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Statistics reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

74 Percent Of Regional Businesses Have At Least 1 Google Review

A single review is far from sufficient to enhance your site's SERP ranking.

Looking at online scores stats, we discovered that a company needs to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

90 Percent Of Users Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about very first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

82 Percent Of Customers Visit Review Websites Since They Wish To Buy A Product Or A Service And Want To Get The Truth About Business Products And Services.

Review websites are locations that customers go to get the truth about a service, business or product . Users come since they have actually already formed a buying decision. The majority of them (89%) buy within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

89% Of Customers Browse A Businesses Reactions To Reviews

Not only do many clients read the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

Customers Could Spend 31% More With A Business That Has Terrific Reviews

Focus on this fact. The better other users describe your product or service, the more money you can charge and consumer review statistics show us exactly just how much more.

Source: Martech Zone

Reviews Posted On Twitter Can Help Improve Revenues By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

95% Of Unhappy Clients Will Return To A Business If A Business Makes An Effort To Resolve Problems Rapidly And Effectively

Customers do not anticipate you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's nothing else a business can do to resolve a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday