More Than Half Of Shoppers Aged 25 To 34 Gave Reviews

According to Statista, the more youthful generations are seemingly the more opinionated ones.

Source: Statista

86 Percent Of Consumers Would Think About Composing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they invest at your business. If you provide an excellent experience, they will be willing to share it.

Source: Brightlocal

If A Company Deals With Issues Rapidly And Effectively, 95% Of Unhappy Consumers Will Return To A Company

Clients don't expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is absolutely nothing else a business can do to deal with an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social media which can likewise influence our purchasing decisions.

According to social reviews statistics, Facebook affects the majority of users' purchase decisions.

Facebook reviews statistics reveal that four out of 5 users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

89% Of Customers Like To Read Reviews On Their Mobile Phones

Be it by means of an app or a mobile internet browser, people choose to read reviews on their smart phones.

Source: Statista

70 Percent Of Consumers Prefer To Find Out About A Business Via Posts And Reviews, Instead Of Ads

Advertisements are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the very best way to discover the truth about a product or service.

Source: Statuslabs

53% Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of Online Shopping.

Today's buyers are wary and desire the best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

Negative Reviews Can Boost Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive factor for users to devote more time on your website. According to online review data, people spend more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

67% Of Consumers Admit Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider

Reviews have a huge effect on their decision when consumers have to select a solution provider.

Source: DemandGenReport

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star ranking is the first thing consumers see. Still, users pay attention to other elements too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista

74% Of Local Companies Have At Least One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Looking at online rankings data, we discovered that a company needs to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Expert Services

More than half of all people in need of a professional service turn to online reviews.

According to online reviews data, 59% used online reviews to select a medical professional or a legal representative.

Young people (age 18-35) are a lot more inclined to hire an expert based upon online reviews. Just 19% of millennials will think about working with an attorney without any.

Source: Thomson Reuters

Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are essentially ads.

Source: Martech Zone

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a new vehicle and there are several models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.

With the help of other customers, you manage to decide on one that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs