Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually use them.

Although we now understand why consumer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Utilize A Company

This stat is among numerous that highlight the value of online scores. Now that news of consumer satisfaction travels this quick, keeping your customers happy is more vital than ever.

57 percent of consumers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for businesses with an ideal five star score.

Source: Brightlocal

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

83% Of Customers Don't Rely On Advertising

The traditional channels to reach clients aren't as influential as they utilized to be. A lot of users who no longer trust ads select to focus on consumers' suggestions online.

Source: Statuslabs

89% Of Clients Read A Businesses Responses To Reviews

Not only do many customers read the review replies, 30% of them value them highly. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management stats suggest a company's reputation does not impact simply the customers. Potential employees also take a look at rankings and take a look at reviews.

Source: Deloitte

72% Of Customers Will Not Take Action Before They Check Out Some Reviews

Regardless of how attractive your marketing is, you still require client reviews. There is no other way around it. Consumers are still happy to hear you out, however they rely on other people more.

Source: My Testimonial Engine

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses should to be continuously requesting reviews.

Source: Statuslabs

A Single Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have a substantial impact on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% boost.

Source: RevLocal

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses doubt the integrity of online reviews. However, they recognize the huge effect user rankings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people devote more than 5 times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

When Purchasing Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Factor

Data reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Clients

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the importance of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those exact same clients are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

The Average Review Word Count Has Actually Gotten 65% Shorter Since 2010

At this present time reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet on twitter.

Source: Review Trackers

Customers Might Invest 31 Percent More With A Business That Has Excellent Reviews

Pay attention to this statistic. The better other users describe your service or product, the more money you can charge and consumer review stats reveal to us exactly just how much more.

Source: Martech Zone

53 Percent Of Americans Consider Item Reviews And Scores As The Most Essential Part Of Online Shopping.

Today's consumers are smart and desire the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

If They Were Asked, 77% Of Clients Would Definitely Submit A Review

More than a 35% would post a review to notify others about their customer encounter and 24% would probably direct their review to the business itself.

Over a 26% would be willing to leave a review to help other people with their decision making process.

Source: Podium