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The Average Review Word Count Has Become 65% Shorter Since 2010
As of late reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management stats show a business's reputation does not impact simply the clients. Prospective team members also take a look at ratings and take a look at reviews.
Source: Deloitte
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can likewise influence our purchasing preferences.
According to social media reviews statistics, Facebook impacts over half of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics expose that 4 out of 5 users are more likely to rely on a local business.
Source: RevLocal
77% Of Users Do Not Rely On Reviews That Are Older Than Three Months
Customers don't care how great your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies need to be continuously asking for reviews.
Source: Statuslabs
49% Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of consumers, who pay attention to the number of reviews is currently at 46%.
Source: Brightlocal
Consumers Might Spend 31% More With A Business That Has Great Reviews
Take notice of this statistic. The more detailed other users explain your product and services, the more cash you can charge and customer review statistics show us exactly just how much more.
Source: Martech Zone
Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to purchase a brand-new vehicle and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read reviews.
With the help of other consumers, you quickly choose a model that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people spend more than five times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Since the large bulk of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people check out a lot more reviews to get a clear view of how the business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
63.6% Of Customers Visit Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review statistics show the general appeal of a website can only go so far.
Source: Review Trackers
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review statistics reveal user-generated content can do miracles in terms of conversions.
A single review can have an enormous effect on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44% boost.
Source: RevLocal
67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider
When customers need to select a solution provider, reviews have a massive influence on their decision.
Source: DemandGenReport
98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website
Generally, 142 million consumers check out Yelp every month. This is as great a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. Nonetheless, they realize the massive impact user rankings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Many Best Selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to client rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center