A Lone Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have an enormous influence on your business.

A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can provide an astonishing 44% boost.

Source: RevLocal

A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat customers well generally succeed, review websites help make sure of that.

Source: Statuslabs

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review statistics put clients' reviews as the most credible source of suggestions. Online reviews typically bring the very same weight as suggestions from friends and family.

Source: Brightlocal

88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a company's reputation does not impact just the customers. Prospective employees likewise look at scores and read reviews.

Source: Deloitte

77% Of Customers Do Not Trust Reviews That Are Older Than Three Months

Clients don't care how good your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

60% Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and score stats show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

70% Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read many more reviews to get a better idea of how business is actually doing. Don't depend upon that statistic alone.

Source: Brightlocal

52% Of Consumers Rely On A Product More If It Has Negative Reviews Also

We already touched upon the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. Consumers anticipate to see some negative reviews.

Source: Capterra

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

Favorable Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses

Since the vast bulk of customers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

74% Of Local Businesses Have At A Minimum, One Google Review

One review is far from enough to improve your site's SERP ranking.

Looking at online ratings data, we learnt that a business needs to have at least 40 reviews before users "Award" it with a star.

Source: Brightlocal

83% Of Clients Do Not Rely On Advertising

The traditional channels to reach clients aren't as prominent as they used to be. The majority of users who no longer trust ads select to take notice of customers' recommendations online.

Source: Statuslabs

Most Best Selling Items Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower score actually helps your overall rating.

According to customer rating statistics, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the massive effect user ratings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc