Positive Reviews Encourage 68% Of Customers To Choose A Local Business

Since the large majority of consumers read reviews, you would want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

49% Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their number and recency also.

The share of clients, who take notice of the variety of reviews is presently at 46 percent.

Source: Brightlocal

77% Of Consumers Would Certainly Submit A Review If They Were Asked

More than a 35% would leave a review to inform others about their client encounter and 24% would probably direct their review to the business itself.

Over a 26% would want to give a review to help other individuals with their decision making process.

Source: Podium

Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses really make use of them.

Although we now know why customer reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

Software Reviews Impact Over 98% Of All Buyers

18% of software buyers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Stats reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management statistics indicate a company's reputation doesn't impact just the consumers. Potential employees also take a look at rankings and read reviews.

Source: Deloitte

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the massive effect user rankings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

83% Of All Young Buyers Were Asked To Leave A Review Recently

Of those invited, 80% of customers did post a review. Overall, companies have asked 66% of all clients to submit a review on their business.

Source: Brightlocal

74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review

One review is far from adequate to enhance your website's SERP ranking.

Taking a look at online ratings data, we learnt that a company requires to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can also affect our purchasing decisions.

According to social media reviews data, Facebook affects more than half of users' purchase choices.

Facebook reviews statistics expose that four out of 5 users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

77% Of Buyers Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

A Lot Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show people choose to comment if they had a positive experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally 2 out of 3 businesses have excellent and good ratings. Just 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

Google Accounts For 57.5 Percent Of All Reviews All Over The World

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers