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53% Of Americans Consider Product Reviews And Scores As The Most Essential Part Of Online Shopping.
Today's shoppers are wary and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
86 Percent Of Customers Would Think About Composing A Review For A Business
Your customers are your most important resource, and it's not only because of the cash they invest at your business. If you give them an excellent experience, they will want to share it.
Source: Brightlocal
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to purchase a new vehicle and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.
With the help of other consumers, you manage to decide on one that works for you. That's how positive reviews transform customers into clients.
Source: Consumer Affairs
One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies
Younger individuals understand the worth of being informed. User-generated content has an indisputable effect on consumers.
If businesses stop to consider the power of client reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star rating is the first thing customers see. Still, users take note of other aspects also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States consumers.
Source: Statista
Google Represents 57.5% Of All Reviews Across The World
Google remains in the lead here, followed by Facebook as a far-off second.
These the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website
Typically, 142 million consumers visit Yelp on a monthly basis. If you haven't claimed your free Yelp business page, this is as great a time as any.
Source: RevLocal
30% Of Consumers Feel Positive About A Business Which Responds To Online Reviews
Keeping in touch with your clients develops trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.
As you might anticipate, customers who feel this way are going to spend more cash with a company.
Source: Statuslabs
Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a negative or average one.
Source: Brightlocal
60% Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is influenced significantly by blogs and reviews on social networks. With men being two times as likely to be affected than women.
Reviews and ranking stats show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
61 Percent Of Regional Businesses Have An Average Score Of 4 Or 5 Stars
Generally two thirds of companies have great and outstanding rankings. Just 5% of businesses have a ranking below 3 stars.
Source: Brightlocal
Clients Might Spend 31% More With A Business That Has Fantastic Reviews
Pay attention to this statistic. The more detailed other users describe your product or service, the more money you can charge and consumer review stats show us exactly just how much more.
Source: Martech Zone